VIDEO PRODUCTION
AWARD-WINNING VIDEO PRODUCTION SERVICES FOR ALL INDUSTRIES AND CHANNELS.
Iconica has the ability to provide clients with experienced, award-winning full-service video production services, from research and concept development all the way through post-production. Iconica production experts guide clients through every step of the process and can give friendly, knowledgeable assessments to help determine exactly which video production services each client needs.
ICONICA’S VIDEO PRODUCTION PROCESS HAS YIELDED CONTENT WHICH HAS GARNERED MAJOR NATIONAL AWARDS, INCLUDING:
ICONICA SCOPE
The Iconica video production process uses five distinct steps to deliver professional, high-quality video assets to clients.
1. Research
Thorough and dedicated research is at the heart of every good story. Iconica goes beyond mere fact-finding to help clients assess their current competition and decide how best to achieve client goals and objectives through the video production process. Iconica builds video content from the ground up, with the goal of strengthening client messaging and fleshing out compelling imagery at a cinematic level.
2. Concept Development
One of the most critical steps in high-level video production is concept development. Iconica brings decades of experience to advise on concept, and provides script writing services as well as storyboarding to bring client messaging to life.
3. Pre-Production
Of the video production services Iconica provides, pre-production involves the most strategy and foresight. Iconica keeps pre-production on client videos airtight by scouting and securing locations, booking talent, coordinating hair and makeup as needed, and most importantly, building a schedule for all involved parties, from talent to production staff to ancillary services.
4. Production
During production, Iconica will provide professional, industry-grade set lighting, camera coordination, and audio recording. Iconica’s film experts will run the entire production process on schedule and in a professional manner that is up to industry safety and workplace standards. Iconica proudly runs a highly efficient and effective production schedule.
5. Post-Production
After shooting, Iconica’s post-production experts will handle all video editing and sound mixing to ensure that client video is as clean and compelling as possible upon delivery. Clients can expect a prompt turnaround for video content, which will not sacrifice quality or artistry.
