WEB DESIGN & DEVELOPMENT

Iconica’s six-step approach provides a comprehensive and collaborative process designed to ensure each website produces the conversion and growth rates clients deserve.

Identify Goals & Objectives

During the initial discovery process, the development specialists at Iconica work closely clients to identify the goals and objectives they want their site to achieve as well as outline the targeted KPIs they want to measure.

Site Creation & Development

Iconica understands how critical site design and layout are to creating an easy-to-follow flow and enjoyable customer experience for every visitor; therefore, the team creates a sitemap using advanced architecture to deliver a fully responsive website.

Content Development

Iconica’s team curates engaging, strategic content complete with a strong call-to-action designed to create a clear pathway for visitors.

Design

The design team at Iconica builds static mockups to showcase how every page looks so the client can approve.

Development

All approved static mockups are built and coded to create a functional and custom-tailored, responsive website.

Pre-Launch Testing

Iconica understands how significant of a role clients’ websites plays in their growth; therefore, every developed site undergoes a comprehensive, multi-step pre-launch testing process that focuses on functionality, cross-browser compatibility, and more.

Deployment

Now that the web development specialists at Iconica have thoroughly tested the site, it’s time to launch. Whether clients want Iconica to host or have their own hosting platform, the new website will be ready to make an impact.

Iconica utilizes innovative, user-friendly content management systems that allow clients to make updates and revisions on their high-quality site after it launches. From start to finish, the Iconica web design and development team collaborates to create and optimize a website that will drive business and sustain user engagement.